Category: Food & Drink

  • Get Your Zing On at the Del Monte Fruity Zing Tunnel at Hydro Manila on August 24!

    Get Your Zing On at the Del Monte Fruity Zing Tunnel at Hydro Manila on August 24!

    Hey friends! Ready to ditch the daily grind and dive into an experience that’ll totally boost your mood? Swing by the Del Monte Fruity Zing Tunnel at the Hydro Manila Music Festival on August 24, 2024 to escape the daily grind and get an instant mood-lifter with loads of freebies and fun activities. 

    1 Del Monte Fruity Zing Tunnel at Bonifacio High Street

    This will be staged after the successful run at C1 Park, Bonifacio High Street Central (right in front of Shake Shack) last August 2-4.

    The Del Monte Fruity Zing Tunnel is the ultimate escape from life’s little annoyances—whether it’s being ghosted by your crush, dealing with office drama, or facing that cringe-worthy credit card bill. 

    4 Just Zing Inside the Del Monte Fruity Zing Tunnel at Bonifacio High Street

    Here’s What’s Poppin’ Inside the Tunnel:

    Refresh-Zing Area: Kick off with FREE ice-cold samples of Fruity Zing’s bomb Apple-Lychee and Calamansi-Lemon flavors. Perfect for a sweet pick-me-up or a zesty burst!

    Zing Zone: Dive into epic games and interactive experiences that’ll lift your vibe. Show off your zest at the Just Zing corner—say “Ziiiing” in 25 seconds and win free Fruity Zing bottles! Plus, flex those memory skills at the MemoriZing activity to score more Fruity Zing freebies!

    Gen Zing Photo Booth: Capture your refreshed and ZING-ed self with a free printed photo and share your Zing-tastic moments!

    Cool Vibes: Chill out with strategically placed fans and misters keeping things cool and comfy while you explore.

    Fruity Zing: Not just a drink, it’s your go-to mood booster! With real fruit juices and only PHP 25 SRP, enjoy the epic Apple-Lychee and Calamansi-Lemon flavors that keep you fresh and motivated to crush your goals. 

    2 Join the fun at the Del Monte Fruity Zing Tunnel at Bonifacio High Street

    Don’t miss out on this unforgettable experience! Share your adventure on social media with #FruityZing and #ExperienZINGnow to spread the good vibes. If you can’t make it, catch! 

    Find the Del Monte Fruity Zing at nearby convenience stores and supermarkets! No time to shop? No problem—grab it online on Lazada, Shopee, and TikTok Shop! Ditch the boring and level up your vibe with Del Monte Fruity Zing! 

  • Hello Kitty Celebrates 50 Years with Krispy Kreme’s Cute and Tasty Doughnuts

    Hello Kitty Celebrates 50 Years with Krispy Kreme’s Cute and Tasty Doughnuts

    Krispy Kreme Philippines and Sanrio are teaming up to create an adorable and delicious celebration of Hello Kitty’s 50th anniversary. You can indulge in these delightful doughnuts that are as cute as they are tasty. This collaboration is not just a treat for Hello Kitty fans but also a fitting celebration for Krispy Kreme’s 87th birthday.

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    Image from Krispy Kreme FB Page

    A Sweet Collaboration

    Krispy Kreme’s new collection of doughnuts features beloved Sanrio characters, each bringing their unique charm and flavor. Let’s take a closer look at these irresistible treats:

    Hello Kitty Doughnut

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    Image from Krispy Kreme FB Page

    Celebrate Hello Kitty with a doughnut that’s almost too cute to eat. It’s made with a classic ring doughnut dipped in white chocolate, topped with apple-flavored chocolate drizzle, sprinkles, and a Hello Kitty candy topper.

    Kuromi Doughnut

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    Image from Krispy Kreme FB Page

    Add a dash of mischief to your day with the Kuromi doughnut. This treat features a ring doughnut dipped in white chocolate, with a cotton candy-flavored chocolate drizzle, sprinkles, and a Kuromi candy topper.

    Cinnamoroll Doughnut

    Voted #1 in the Sanrio Character Ranking Contest, Cinnamoroll fans will love this doughnut. It’s dipped in white chocolate, topped with bubble gum-flavored chocolate drizzle, sprinkles, and a Cinnamoroll candy topper.

    Pochacco Doughnut

    This lovable pup gets an equally lovable treat. The Pochacco doughnut is dipped in white chocolate, topped with honey dew-flavored chocolate drizzle, sprinkles, and a Pochacco candy topper.

    Krispy Kreme x Hello Kitty
    Image from Krispy Kreme FB Page

    My Melody Doughnut

    Our favorite pink princess shines on a doughnut dipped in white chocolate, drizzled with strawberry-flavored chocolate, and finished with sprinkles and a My Melody candy topper.

    Pompompurin Doughnut

    Bring a little sunshine to your day with the Pompompurin doughnut. This treat is dipped in white chocolate, drizzled with banana-flavored chocolate, and topped with sprinkles and a Pompompurin candy topper.

    Treat Yourself to the Cutest Collection

    Krispy Kreme x Hello KittyIMG 6564 Large

    These adorable doughnuts are available for just PHP 70 each. For the full Sanrio experience, grab a limited edition Hello Kitty 50th Anniversary doughnut box of six for only PHP 420. It’s the perfect way to share the sweetness with friends and family!

    The Hello Kitty 50th Anniversary Doughnuts will be available in Metro Manila and nearby provinces. You can enjoy these treats via dine-in, take-out, Curbside® and in-store pick-up, drive-thru, or through Krispy Kreme’s delivery channels:

    • Order Online
    • Metro Manila Hotline at (63 2) 888-79000
    • GrabFood, FoodPanda, Pick.A.Roo, OrderMo, and Groover

    Make sure to get your favorite doughnuts while they last! Terms and conditions apply, so don’t miss out on this #SpotHappy surprise from Krispy Kreme and Hello Kitty.

    Celebrate Hello Kitty’s 50th anniversary with these adorable doughnuts and share the joy with friends and family. Which character will you try first? Let us know in the comments below!

  • Marvel Fans Rejoice: Burger King® Philippines Launches Limited-Edition Best Bubs Burgers Inspired by Marvel Studios’ “Deadpool & Wolverine

    Marvel Fans Rejoice: Burger King® Philippines Launches Limited-Edition Best Bubs Burgers Inspired by Marvel Studios’ “Deadpool & Wolverine

    Burger Kingâ Philippines just launched the Best Bubs Burgers that promises to delight both Marvel enthusiasts and burger lovers alike! To celebrate Burger Kingâ Philippines’ first-ever Marvel-themed burgers, and mark the release of Marvel Studios’ highly-anticipated feature film, “Deadpool & Wolverine”, Burger King stores across the country will serve up limited-edition burgers inspired by the iconic Best Bubs. Maximum effort!  

    Burger King Best Bubs Burgers 1

    Have it Your Way with Best Bubs Burgers

    The “Chimi-Merc Burger”, a tribute to the irreverent and beloved Deadpool, features striking red buns with black sesame seeds with Burger King’s signature flame-grilled beef patty in a special chimichanga sauce, complimented with slices of jalapenos, that will give off that tex-mex feel.Meanwhile, The “Bacon-Claw Burger”, inspired by the fierce and formidable Wolverine, is a cheesy, bacon-filled delight with a juicy flame-grilled burger sandwiched between vibrant yellow buns with black sesame seeds. This tasty delight is available at select Burger King locations, including all Luzon stores, BK SM Iloilo, BK Iloilo Diversion Road, BK SM Bacolod, BK JP Laurel Davao, and BK Buhangin Davao.

    Burger King Chimi Merc Burger

    The Best Bubs Burgers start at P159 solo. 

    Burger King Bacon Claw Cheeseburger

    Best Bubs at Burger King Timog

    Highlighted as the centerpiece of Burger King’s epic celebration, Burger Kingâ Timog Avenue, Quezon City, has taken on a bold new look inspired by the ultimate team-up throwdown. The location had been playfully “vandalized”, showcasing a creative chaos that extends from the themed graffiti adorning every corner – even the unexpected drive-thru area – to a meticulously crafted experience for customers to enjoy until August 1, 2024.

    “Burger King proudly pioneers in delivering extraordinary customer experiences. Our Marvel-inspired activation is testament to this commitment, inviting Marvel fans and our customers to celebrate their love for beloved Marvel Super Hero characters, as we extend the story beyond the screen and bring it closer to home for fans in the Philippines. We like to think that it brings together the thrill of Marvel adventures with the joy of enjoying a Burger King meal,” says John Velasco, Burger King Philippines Country Manager.

    Don’t miss your chance to come together with your best bubs to savor Burger Kingâ Best Bubs Burgers! Try it in a BK store near you until August 31 to dive into the delicious chaos the best bubs way!  

    Can’t make it out? Order your Limited-Edition Best Bubs Burgers now via the BK App available on the Google Play Store  (https://bit.ly/3UXSNQM) or the App Store (https://apple.co/3Hzg5Z2). Also available via Grabfood and Foodpanda!

  • Where to Try Deadpool & Wolverine’s Favorite Snacks

    Where to Try Deadpool & Wolverine’s Favorite Snacks

    The highly anticipated Marvel blockbuster, Deadpool & Wolverine, finally hit theaters nationwide. In honor of the film’s release, Eastwood City is thrilled to invite fans and foodies to explore its lineup of restaurants to try out some of the titular duo’s favorite snacks.

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    Join the duo’s multiversal adventure with your very own food trip across these restaurants:

    If there’s one food that is intrinsically linked with the Deadpool character, it would be none other than the Mexican classic chimichanga, and Agave Mexican Cantina happens to serve one of the best chimichangas out there. Crispy on the outside and juicy on the inside, the deep fried burrito is filled with your choice of meat and red ranchero sauce, then drizzled with sour cream and served with garlic sauce or salsa. G/F Fuente Circle, +63 968 766 4764.

    Chimichangga

    Commemorating the Wolverine’s time in Japan, fans can enjoy a feast of Japanese favorites at Watami. Additionally, Logan is popularly depicted in the comics enjoying a variety of grilled meats, and fans can enjoy just that, from chicken thighs, chicken liver, bacon and quail egg, salmon teriyaki, and other assorted skewers. Perfectly complementing the smoky grilled options is a variety of fresh sushi options, ramen, and rice bowls. 3/F Eastwood Mall,  +63 915 005 9673.

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    In his pursuit to join the X-Men in the comics, the “Merc with a Mouth” was popularly depicted cooking up hundreds of pancakes, and what better place to enjoy the classic American breakfast than at Denny’s? The pancakes are a beloved staple of the menu, renowned for their fluffy texture and comforting flavor, best served with crispy bacon, delicious hash browns, and a variety of breakfast classics. G/F Eastwood Mall, +63 956 513 7612.

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    One thing’s for sure, “the best there is at what he does” enjoys a good drink. Thankfully for Wolverine fans, TGIFriday’s is here to serve up a comprehensive selection of drinks along with the most refreshing cocktails to go with the heartiest comfort grub. All the best bottles of whiskey are available, and diners can let loose with a bottomless mojito while chowing down the signature burger, baby back ribs, and other comfort favorites. G/F Eastwood Citywalk,  +63 917 524 5058.

    Fridays Drink

    Eastwood City, the pioneer township of Megaworld Lifestyle Malls and Retail Asia Awards Winner for Mall of the Year 2024, stands as the entertainment capital of Quezon City, offering a vibrant mix of residential spaces, world-class retail and dining establishments, dynamic alfresco spaces, and one-of-a-kind experiences.  

    For more updates on the latest happenings, visit megaworld-lifestylemalls.com or call their hotline at 8-462-8888 or follow their social media accounts on Facebook, Instagram (@MegaworldLifestyleMalls), and TikTok (@megaworldlifestylemalls).

  • DQ’s Avocado Fest is Back with 2 New Treats!

    DQ’s Avocado Fest is Back with 2 New Treats!

    DQ’s Avocado Fest is back, and it’s time to indulge in two delightful avocado-themed treats that are sure to satisfy your cravings. Available now for dine-in, takeout, and delivery at all DQ stores nationwide, this limited-time offer brings you a taste of avocado goodness like never before. Enjoy all the goodness of avocados with the return of DQ’s Avocado Fest, with two delectable treats to choose from available for a limited time only! 

    Avocado Fest in Square

    Avocado Oreo Blizzard: A Classic Returns

    If you’re a fan of the original Avocado Oreo Blizzard, you’re in luck! This iconic treat is making a comeback, and for good reason. The perfect blend of creamy avocado, crunchy Oreos, and DQ’s signature soft serve is a match made in dessert heaven. It’s the kind of treat that will leave you craving for more.

    New Kid on the Block: Avocado Milkshake

    If you’re looking for the perfect drink to cool down with, then look no further than DQ’s Avocado Milkshake! This refreshing drink is the perfect way to cool down on a hot day while indulging in the goodness of avocados. It’s thick, creamy, and oh-so satisfying.

    Where to Get Your Avocado Fix

    The Avocado Oreo Blizzard is available in Mini, Regular, Medium, and Large, starting at P99, while the Avocado Milkshake is available in 12oz and 16oz sizes starting at P179. 

    The Avocado Oreo Blizzard and the Avocado Milkshake are now available for dine-in and take out orders in all DQ stores nationwide. You can also have them delivered straight to your doorstep by calling the 8911-1111 hotline, by logging on to www.dairyqueen.com, or via DQ’s official delivery partners GrabFood, foodpanda, and Pickaroo (prices may vary). 

    For more delicious updates and sweet surprises, stay connected with Dairy Queen on their social media platforms on Facebook, Instagram, and X (formerly Twitter) so you won’t miss out on the latest updates, offers, and deals. Happy indulging!

  • You can get strong, cold brew-like coffee for just P20 with Great Taste Iced Coffee Dark Latte

    You can get strong, cold brew-like coffee for just P20 with Great Taste Iced Coffee Dark Latte

    The saying “Coffee is life” has become a mantra for many working professionals and college students. Some need their caffeine fix to stay energized and focused on their tasks, especially if they start their day super early. Coffee is also a must-have for night owls who stay up late to finish deadlines.

    Great Taste Iced Coffee Dark Latte 2

    You can usually find these coffee lovers lining up at their favorite cafes. But did you know that there’s an affordable option to your go-to café drink? Great Taste recently released its newest Great Taste Iced Coffee flavor, Dark Latte, which offers a strong and creamy flavor. The best part? This delicious cold brew-inspired drink costs around Php 20.00 (SRP) a bottle.

    Great Taste Iced Coffee Dark Latte 1

    Ready for your cold brew experience with this new drink? Here are other things that you need to know about Great Taste Iced Coffee Dark Latte:

    Rich caffeine kick

    Great Taste Iced Coffee Dark Latte is made with high-quality dark roasted robusta coffee and cream. This gives it that rich coffee flavor, and the cream adds a dash of sweetness and smooth texture. Its smooth blend of strong coffee and cream makes it a good pick-me-up drink when you need to recharge.

    Great Taste Iced Coffee Dark Latte 3

    Easy to carry around

    Just like other Great Taste Iced Coffee flavors (Chocolate Mocha, Caramel Macchiato and Vanilla Latte), Dark Latte comes in a sleek bottle that you can easily carry with you anytime, anywhere. This makes it easier to drink and seal even while you’re on the go. You don’t have to worry about balancing a cup of iced coffee from cafes while commuting.

    Great Taste Iced Coffee Dark Latte 4

    Swak sa budget

    Whether you’re working or studying, Great Taste Iced Coffee Dark Latte can be an affordable drink companion that you can enjoy anytime, anywhere. For only Php 20.00, you can get your daily coffee fix without breaking the bank.

  • Uptown Bonifacio’s Best Noodle Spots for the Rainy Season

    Uptown Bonifacio’s Best Noodle Spots for the Rainy Season

    What better way to warm up than with a steaming bowl of delicious noodles as the rainy season settles in? Megaworld Lifestyle Malls’ premier townships in Taguig, Uptown Bonifacio, offers an abundance of exciting dining options. But when it comes to comforting noodles with piping hot broth, a few spots truly stand out.

    First up,  Ippudo’s ramen captivates with its rich, creamy tonkotsu broth, meticulously simmered for hours to perfection. Each bowl is a harmonious blend of tender noodles, savory pork slices, and a variety of flavorful toppings, ensuring an elevated experience with the hearty classic that has delighted foodies worldwide. G/F, (63 2) 8241 3884

    saigosan 2

    Saigosan is a vibrant culinary destination celebrating Japan’s finest flavors, showcasing a menu rich in Japanese comfort foods and beloved classics. Their ramen offerings stand out, especially the Chasu Bacon Breakfast ramen—a fusion masterpiece blending traditional Japanese ramen with hearty American breakfast elements. 3/F, (63 915) 812 6855

    marugame 2

    Marugame Udon is renowned for its authentic Japanese udon noodles, crafted with attention to its trademark thick and chewy noodle texture that absorbs the flavor of any broth or sauce it is paired with. Originating in Kagawa Prefecture, Japan, the chain has garnered global acclaim for its cafeteria-style dining experience where patrons can witness noodles being freshly made and served hot. G/F, (63 2) 8462 8888

    menya kokoro

    Menya Kokoro is celebrated for its innovative take on Japanese ramen, particularly its signature Mazesoba bowls. Originating in Tokyo and now with a global footprint, the famous restaurant delights diners with hearty bowls of ramen dishes featuring a medley of toppings such as minced meat, vegetables, raw egg, and a savory sauce. 3/F, (63 919) 001 9392

    gatsuman

    Gatsuman offers patrons a taste of the daily life in Japan with its diverse menu of everyday cuisine. Famed for its comforting bowls of ramen, such as chashu and tantanmen, Gatsuman also offers a selection of irresistible favorites like gyoza, crispy chicken karaage, ebi tempura, and more to complement the satisfying noodles. 4/F, (63 956) 815 8692

    tendon kohaku 2

    Tendon Kohaku is gaining popularity for its affordable tempura-don dishes, where crispy, golden-brown tempura is delicately placed atop a bed of steaming rice, always ready to satiate that craving for succulent shrimp. What may fly under everyone’s radar, however, are the udon options–from Japanese Beef, Katsu Curry, and Prawn Tempura to Spicy, Mentaiko, and even Carbonara. 3/F, (63 956) 279 2961

    If you’re already in the area, also be sure to visit Forbes Town for a wide variety of authentic ramen at Mitsuyado Sei-Men and a taste of the izakaya experience at Salaryman. Over at Venice Grand Canal at McKinley Hill, you get your noodle fix at the classic favorite Botejyu and the trendy ramen bar, Ramen Kuroda.

    Uptown Bonifacio is Megaworld Lifestyle Malls’ flagship property in Taguig City, offering an expansive range of premium dining, retail, and entertainment options in a vibrant and dynamic environment. Situated amidst the bustling cityscape, Uptown Bonifacio is a haven for urbanites seeking unforgettable experiences in the heart of Metro Manila.

    Megaworld Lifestyle Malls is the retail and commercial development arm of Megaworld Corporation, one of the Philippines’ largest real estate companies. As the country’s premier operator of lifestyle destinations with exceptional designs, premium lifestyle choices and experiences, its mission is to make happiness and meaningful connections a lifestyle for its valued patrons and communities. There are currently 24 lifestyle malls across the country. For more updates on the latest happenings, visit megaworld-lifestylemalls.com or call their hotline at (63 2) 8-462-8888 or follow their social media accounts on Facebook (https://www.facebook.com/megaworldlifestylemalls), Instagram (@MegaworldLifestyleMalls), and TikTok (@megaworldlifestylemalls).

  • One Day Only: Mang Inasal celebrates ₱50 Pork BBQ Blowout this July 23

    One Day Only: Mang Inasal celebrates ₱50 Pork BBQ Blowout this July 23

    Mang Inasal, the Philippines’ Grill Expert, is set to delight Pork BBQ enthusiasts across the country with its grandest ₱50 Pork BBQ Blowout this Tuesday (July 23).

    For one day only, customers will be treated to Mang Inasal’s two-piece Pork BBQ with Rice and Spiced Vinegar for just ₱50, saving ₱49 off the usual price of ₱99!

    Mang Inasal celebrates ₱50 Pork BBQ Blowout this July 23

    This offer follows the successful launch of Maris Racal and Anthony Jennings as Mang Inasal’s newest endorsers.

    “We were inspired by the public’s warm reception of Maris and Anthony and how everyone got excited to taste our smoky-sweet, juicy-lambot sarap Pork BBQ,” said Mang Inasal president Mike V. Castro. “And through this Pork BBQ Blowout, we want more people to experience this best-selling product, where you’ll be surprised with just how tender and rich each bite is. Our Pork BBQ is really a taste sensation that will surely leave you wanting more. For those that haven’t tried it yet, this is the chance you’ve been waiting for. Don’t miss it!”

    Mang Inasal Pork BBQ Blowout

    The #MangInasalPorkBBQBlowout is available for dine-in and takeout only. The list of participating stores is published on manginasal.ph.

     In addition to the Pork BBQ Blowout, Mang Inasal will hold a nationwide Pork BBQ Caravan beginning this July, giving away free Pork BBQ at 20 venues across the country, including malls and universities.

    Want more Mang Inasal exclusives NOW? Visit www.manginasal.ph for the latest news, https://manginasaldelivery.com.ph for delivery deals, and follow Mang Inasal on social media for more Ihaw-Sarap and Unli-Saya updates!

  • Ajinomoto Konbini Experience: Soup & Go® Arrives in the Philippines!

    Ajinomoto Konbini Experience: Soup & Go® Arrives in the Philippines!

    Breakfast is undoubtedly the most important meal of the day. It sets the mood for how you start your mornings and essentially becomes your fuel to kickstart your tasks, may it be in school, at the office, at home, or anywhere you’re meant to be for the day. Ajinomoto Philippines Corporation (APC), considers this as a vital part of one’s twenty-four hour period, especially here in the Philippines, as it launches its first easy-to-make breakfast that takes less than a minute to prepare! This is the perfect companion for those on-the-go, and also for those who want a hassle free quick breakfast that doesn’t compromise nutritional value and that savory flavor. 

    SOUPGO PHOTO 2

    From Left: Kazuki Kyoya, Category Manager, Marketing, Koichi Ozaki, APC President, Mika Makino, APC Director for Sales, Marketing and Public Relations

    For the first time ever, a live demonstration on how to prepare the Ajinomoto Soup & Go® was celebrated at the Konbini. (A Japanese term for convenience store) Located in Market Market Taguig, the pop-up store is a site to see in the middle of the mall’s open space near the terminals, that mimics a real life convenience store which sells Ajinomoto products. This will surely catch everyone’s attention and excite you to explore what is in its glass walls. Graced by APC President Mr. Koichi Ozaki, Mr. Koichi himself demonstrates how easy it is to prepare the tasty breakfast soup. All that is needed is to have your own cup, pour in the contents of the Soup & Go® sachet, add hot water and stir. After following these easy steps, all that’s left is to wait for 1 minute to finally have that first serving of the delicious soup. 

    “We are very excited for the Philippines because we know how the Filipino people love breakfast. With Soup & Go®, our aim is to make their mornings brighter through a convenient dish that’s flavorful and nutritious made with carefully selected ingredients from Japan like corn from the Hokkaido farms (just for corn flavor), and authentic milk from Japan (for all flavors),” says Mr. Koichi Ozaki when asked about what the company aims to achieve with Soup & Go®.

    Soup & Go® comes in three flavors, including Corn, Potato, and Pumpkin, packaged with three single-serve sachets in each box and is available at only Php85. Currently available exclusively in 7-11 branches for the first three months. Soon, Soup & Go® will be available nationwide. 

    “We in Ajinomoto Philippines Corporation are committed to championing a lifestyle that indeed echoes our slogan, Eat Well, Live Well. Through our newest product, Soup & Go®, we are optimistic that it will not only make the mornings of our Filipino customers more convenient, but will also equip them with the necessary nutrients and boost their mood by starting their day with a healthier and flavorful breakfast.” ends Mr. Koichi Ozaki.

    Soup & Go® is Ajinomoto’s first instant soup product introduced to the Philippine market. APC believes that through these easy-to-prepare meals, their customers are given wider options when it comes to choosing a healthy and flavorful meal that is sure to sustain their nutritional needs for the morning without compromising their daily budget and quality of food. For APC, quality and taste has always been paramount when it comes to their products, and the Soup & Go® is testament to the continued innovation and commitment of the company to improving the quality of life of the Filipino people through nutrition and everyday ingredients that elevates every meal. 

    The Soup & Go® official brand video was also shown during the event held at the Konbini & Go, you may enjoy the video here: https://www.youtube.com/watch?v=V7NIgqOQVEo

  • Coca-Cola x Marvel Heroes Unite: Collect Limited-Edition Packs Now

    Coca-Cola x Marvel Heroes Unite: Collect Limited-Edition Packs Now

    In an iconic union that brings together the fizz of Coca-Cola and the thrill of Marvel, Coca-Cola Philippines has unveiled its latest innovative collaboration: “Coca-Cola x Marvel: The Heroes”. This dynamic partnership marries Coca-Cola’s rich history with Disney’s storytelling prowess, continuing a legacy that spans over six decades, and the two iconic brands have continued their strong collaboration across projects, universes, and multiverses – such as the iconic Marvel Universe.

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    Collectible Designs and Augmented Reality Thrills

    In a creative twist that marries classic beverage branding with cutting-edge technology, Coca-Cola has introduced six limited-edition can designs. Each can features iconic Marvel characters, from the fierce Wolverine to the cunning Elektra, and offers fans a unique augmented reality (AR) experience. By scanning the cans, consumers can bring their favorite heroes and villains to life right before their eyes, adding an interactive layer to every sip.

    In Coca-Cola and Marvel’s latest limited-time campaign, the brands have joined forces to bring the world of Marvel to life in an exciting new way with a brand new TV commercial and by delivering a never-before-seen consumer experience through exclusive, limited-edition Coca-Cola pack designs featuring 6 character illustrations, digital collectible characters, and an immersive AR extension on Coca-Cola’s website.  

    Innovative Campaign and Digital Integration

    This heroic collaboration is supported by a 360 global campaign, which includes new creative that will run across TV, cinema, and other video-sharing platforms, as well as digital and out-of-home programming. 

    “Coca-Cola has a long history with Disney, and it’s exciting to have a relationship that encourages and enables us to continue to push ourselves and our relationship to new heights creatively,” said Mark Dee, Senior Marketing Director, Coca-Cola Philippines. “This latest collaboration with Marvel allows us to tap into the legacy and affinity for both brands to deliver consumers new and unexpected experiences.”

    “Our corporate alliance with Coca-Cola uniquely positioned us to develop something remarkably innovative within the industry,” said Mindy Hamilton, Senior Vice President of Global Marketing Partnerships, The Walt Disney Company. “We took the traditional marketing paradigm and redefined it in the best way possible. The result is an unprecedented campaign that taps into the power of the Marvel Universe – which is heading into its 85th year of beloved characters – and tells stories in a way that can only be done when Coca-Cola and Disney come together.”

    This collaboration kicked off with a new digital film, telling the story of the latest chapter in the long history of these iconic brands. In the spot, a woman accidentally puts an entire comic book world in danger. Then the Real Magic of Coca-Cola unites the Marvel Universe to save the day and provide an uplifting moment for the protagonist.

    Coca Cola Hero Film Key Visual

    Artistic Cans and Character Roster

    This new line of exclusive cans features heroes and villains from the Marvel Universe. Illustrated with a balance of white, red, and black tones that highlight the characters, these cans leverage contrast to amplify the attention to detail within each limited-edition character design. The cans are scannable, and each will bring its character to life in a unique way through AR.

    The Marvel heroes and villains featured in 6 designs across these limited-edition products are: 

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    Collect, Scan, and Experience

    These 6 collectible cans are available in Coca-Cola Original Taste and Coca-Cola Zero Sugar variants, ensuring that all fans can enjoy their favorite flavors. Available nationwide across physical and online retail platforms, these cans are expected to be a hit among collectors and fans, offering a taste of the Marvel Universe with every sip.

    As Coca-Cola and Marvel continue to push the boundaries of what’s possible in brand collaboration, they invite fans to become part of this adventure. For an extended experience and more information on the Coca-Cola x Marvel AR journey, fans are encouraged to visit Coca-Cola’s official website and follow their social media pages.

    For further details on this electrifying collaboration, follow the official Coca-Cola and Marvel pages on Facebook and Instagram. Visit coca-cola.com for that extended Coca-Cola x Marvel AR experience. Get ready to unleash the hero within with every sip of Coca-Cola!