Tag: HOKA

  • Canadian Brand HAVEN Reimagines Iconic HOKA Stinson EVO GTX in First-Ever GORE-TEX® Collaboration

    Canadian Brand HAVEN Reimagines Iconic HOKA Stinson EVO GTX in First-Ever GORE-TEX® Collaboration

    HOKA®, a division of Deckers Brands (NYSE: DECK), proudly announces its latest collaboration with HAVEN, a Canadian-based technical apparel label known for its elevated utility design and commitment to functional innovation. Together, the two brands unveil a bold reinterpretation of the Stinson EVO. This is the first time the silhouette features GORE-TEX®, marking a milestone moment that blends performance and lifestyle, in a new and exciting way.

    HAVEN HOKA Stinson EVO OG Editorial Web 17

    “We wanted to create something that lives naturally between the outdoors and the city,” says Arthur Chmielewski, HAVEN Co-Founder and Creative Director.  “We set out to create a design that reflects our lifestyle and environment, refined yet rooted in technical capability and craftsmanship. It performs in the toughest conditions while remaining elevated and versatile in any setting”.

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    The HAVEN x HOKA Stinson EVO GTX stays true to HAVEN’s modern utilitarian approach, featuring clean lines, tonal color palettes, and a mix of premium technical materials. Nubuck and suede textures are paired with durable ripstop, bonded overlays, and a waterproof yet breathable GORE-TEX® membrane. HOKA’s signature cushioning and Zero Gravity midsole with Adaptive Tuning offer lightweight comfort and stability for both daily wear and outdoor movement.

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    “Collaborating with the HAVEN has been a true masterclass in fusing contemporary craftsmanship & technical innovation,” says Thomas Cykana, Senior Director of Global Collaborations at HOKA. “The team’s uncompromising vision & inimitable taste is undeniable.  This project reflects our shared obsession of intentional objects & refined design rooted in modern application.” 

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    The result is a product that goes beyond performance. The Stinson EVO GTX offers a design-forward solution for cold, wet, and unpredictable conditions. It was created with commuters, travelers, and everyday explorers in mind, people who value comfort and durability without compromising style.

    The collection will be available globally at HOKA.com on October 24. Retails at P 14,495.00.

  • HOKA and StudioPROBA Team Up for a Joyful, Artistic Sneaker Collection

    HOKA and StudioPROBA Team Up for a Joyful, Artistic Sneaker Collection

    HOKA®, a division of Deckers Brands (NYSE: DECK), is proud to announce its latest collaboration with StudioPROBA, the vibrant multidisciplinary design studio led by artist, Alex Proba. This collaboration brings art to movement, reimagining a selection of HOKA’s iconic silhouettes through StudioPROBA’s joyful, sculptural lens.

    HOKA PROBA Group 1 1 1

    Known for her vibrant exploration of color, pattern, and sensory emotion, Proba has brought her joyful aesthetic to everything from murals and sculpture to textiles, furniture, and digital media. Since founding StudioPROBA in 2013, she has earned global recognition for her playful, immersive designs that transform everyday objects into art. This collaboration with HOKA applies that same ethos to movement, merging form and function through a limited-edition range of expressive footwear.

    HOKA PROBA Group 2

    Rooted in a shared ethos of bold creativity, optimism, and self-expression, the collection celebrates spring’s spirit of renewal. Guided by the concept of the “Energy of Joy,” the designs are inspired by organic movement, emotional connection, and the dynamic relationship between people and nature.

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    “This collection is a celebration of joy, movement, and color. I wanted each pair to feel like a little burst of happiness on your feet, like you’re walking through a dreamscape inspired by nature, play, and emotion,” says Alex Proba. “Everything I create is meant to be experienced, whether it’s a sculpture in a gallery, a mural on a wall, or a rug in someone’s home. In this case, it’s shoes. It’s artworks, yes, but one that’s meant to be worn, used, and lived in. I want to strip away the preciousness that often surrounds art and invite people to step into joy – literally.”

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    The collection includes four distinctive colorways across three HOKA silhouettes: the Speedgoat 6, Ora Primo, and Kawana Mid. Each pair acts as a wearable artwork, blending vibrant color, texture, and function to transform everyday movement into an immersive, expressive experience.

    “Alex’s innate ability to fuse form and color comes to life exceptionally well within this special partnership. HOKA’s reputation for vibrant hues and exaggerated shape is on full display thanks to her expert eye,” said Thomas Cykana, Senior Director of Global Collaborations and Partnerships at HOKA. “This collection invites everyone, from athletes to art aficionados, to find joy in movement.” 

    The collection is available at HOKA exclusive stores in One Ayala Mall, GH Mall, SM Aura, and Ayala Malls Manila Bay.

    To learn more about HOKA and stay updated on upcoming activities, follow the official accounts on Facebook (hokaphilippines), Instagram (@hoka_philippines), or join the Viber community

  • Stepping into Joy: HOKA Opens Two Stores in Philippines

    As the Philippines witnesses a surge in running, fitness, and outdoor activities, HOKA responds with the opening of two new stores, catering to the growing community of enthusiasts. Located strategically in One Ayala Mall and GH Mall, these stores bring HOKA’s renowned performance products closer to aspiring athletes and lifestyle enthusiasts alike.

    HOKA One Ayala

    The HOKA Experience: Discovering Performance and Comfort

    Step into HOKA’s newest stores and immerse yourself in a world of cutting-edge athletic gear. From top-of-the-line running shoes to versatile everyday trainers, HOKA offers a wide array of products tailored to suit every fitness enthusiast’s needs. Explore flagship models like the Cielo X1 and the sleek Mach 6, designed to elevate your performance and comfort.

    Utilizing state-of-the-art technology like the Foot Scanner and In-Store Treadmill Testing, customers can find their perfect fit with ease. The SafeSize foot scanning system analyzes foot anatomy and movement patterns, ensuring an ideal shoe match. Meanwhile, the in-store treadmill allows customers to experience the performance of HOKA shoes firsthand, ensuring comfort and support on every stride.

    HOKA One Ayala with its treadmill

    Joining the Running Community: HOKA Running Club (HRC)

    Beyond being a retail space, HOKA stores serve as a hub for the vibrant HOKA Running Club (HRC) community. Aspiring members can join in-store or stay updated on HRC runs and initiatives. With the expansion of stores, HRC aims to reach more runners, fostering a sense of camaraderie and empowerment within the running community.

    To mark the grand opening of the new stores, HOKA organized a spirited competition between teams from One Ayala and GH Mall. Athletes, coaches, celebrities, and HRC members engaged in a treadmill challenge while answering trivia questions, showcasing their endurance and wit. The event, broadcasted live on HOKA Philippines’ social media platforms, encapsulated the essence of joyful performance.

    Experience the HOKA Difference

    Join the celebration of movement and experience the HOKA difference at One Ayala Mall and GH Mall. Step into a world of innovation, performance, and joy, and discover why HOKA is the brand of choice for runners worldwide.

    Visit HOKA’s new stores to explore the full range of products and immerse yourself in the world of joyful performance. For more updates and information, follow HOKA Philippines on Facebook and Instagram. Start your journey towards joyful running with HOKA today!