GAC Philippines is strengthening its support for Philippine sports through a strategic partnership with Cignal TV and TV5, connecting the global mobility brand with Filipino fans across some of the country’s biggest basketball and volleyball leagues.
By teaming up with the official broadcast homes of the PBA Governors’ Cup, Premier Volleyball League On Tour and Invitational Conference, and UAAP Season 89 Men’s Basketball, GAC connects its lineup of smart, high-performance vehicles with some of the country’s most anticipated basketball and volleyball action.
Echoing the brand’s initials with its sports marketing campaign, Go Above Competition, GAC brings this mindset to life both on the court and on the road, accelerating its brand presence in the Philippine market through high-energy fan engagement.Throughout the partnership, fans can look forward to GAC broadcast integrations, custom player features, and highlights celebrating game-changing plays. These activations are designed to bring GAC closer to millions of sports fans nationwide while extending the brand’s global sports marketing tradition to the Philippines.
The partnership also reflects how GAC vehicles support the varied lifestyles of Filipino sports fans and active families. From the all-electric AION V and AION UT, designed for smart and efficient everyday mobility, to GAC’s versatile lineup of MPVs offering space and comfort for families, teams, and their gear, the brand provides mobility that complements life both on and beyond the court.
The local initiative reflects GAC International’s global drive to align its core values of perseverance, teamwork, and innovation with the energetic spirit of athletics. In the automotive industry, building world-class mobility demands constant drive, precise engineering, and relentless self-improvement.
“Bringing our global sports marketing tradition to the Philippines is an exciting step as we deepen our roots in the country,” said Steven Wang, Senior Vice President of GAC International. “Sports embody energy, endurance, and relentless determination, which are values that lie at the very core of GAC’s brand DNA. Through this partnership with Cignal TV and TV5, we aim to inspire Filipino sports enthusiasts by bringing together the dynamic spirit of competition and our commitment to world-class mobility.”
Globally, GAC International’s sports marketing footprint spans top-tier athletic disciplines across multiple continents. GAC has served as an official sponsor for storied football clubs like Mexico’s Deportivo Toluca FC and Australia’s Sydney FC, while supporting cricket’s international Global Super League in the Caribbean and sponsoring major European golf events like the Rosa Challenge Tour in Poland. From backing official mobility fleets for China’s 15th National Games to sponsoring endurance events like the Bolivia Half Marathon, GAC consistently aligns its high-performance vehicles with the energy, teamwork, and competitive spirit of global sports.
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GAC made a commanding presence at the 13th Philippine Electric Vehicle Summit (PEVS) with the launch of two all-new electric vehicle models — the AION V and HYPTEC HT — and the first Philippine showcase of its global strategic model, the AION UT.
Under the theme “GAC Global Ecosystem — Leading a New Era of Green Mobility in the Philippines,” GAC announced the official market launch of two all-new battery electric vehicles (BEVs), the AION V and HYPTEC HT, while also debuting its global strategic model, the AION UT, for the first time in the Philippines following its rapid success in Thailand.
In addition, GAC showcased its latest hybrid models, the M8 PHEV and EMKOO HEV, further expanding its electrified product lineup and demonstrating a multi-path approach toward sustainable mobility. The launches of these vehicles mark a strategic move to accelerate GAC’s electric mobility rollout in Southeast Asia and reinforce its long-term commitment to sustainable transportation in the region.
AION V – Reliable Performance, Everyday Practicality
A high-quality, long-range BEV SUV built for urban families and professionals. Equipped with GAC’s Magazine Battery 2.0 (fireproof even under direct impact), the AION V delivers a CLTC-rated range of 520 km and charges from 30% to 80% in just 16 minutes via DC fast charging. With a 2,775 mm wheelbase and suspension tuned for Philippine roads, it offers both interior spaciousness and ride comfort.
The AION V, a BEV SUV, is built for urban families and professionals.
HYPTEC HT – Luxury Meets Intelligent Technology
This flagship electric SUV redefines comfort and design. Featuring dual-stage electric gullwing doors, Nappa leather interiors, reclining rear seats, and a 14.6-inch HD infotainment display powered by Qualcomm’s Snapdragon 8155, the HYPTEC HT is built for users who demand premium mobility. Its submarine-grade steel body and advanced safety systems make it as secure as it is sophisticated.
AION UT – Smart Style for the Next Generation
Making its first appearance in the Philippines, the AION UT targets younger, tech-savvy drivers. Its launch follows a successful debut in Thailand, where it recorded 1,000 deliveries within 39 days. As part of GAC AION, the fastest EV brand to reach one million sales worldwide, The AION UT combines intelligent features with youthful design, offering Filipino drivers a preview of the model that GAC plans to introduce to the local market soon.
M8 PHEV and EMKOO HEV – Expanding GAC’s Electrified Lineup
Alongside its all-electric models, GAC also showcased two hybrid vehicles — the M8 PHEV and EMKOO HEV — at the summit. The M8 PHEV, GAC’s flagship plug-in hybrid MPV, combines luxurious comfort with efficient performance, offering a smooth and quiet ride powered by its advanced hybrid system. Meanwhile, the EMKOO HEV represents GAC’s new-generation intelligent hybrid SUV, featuring the brand’s latest high-efficiency hybrid engine and sporty design, delivering both power and fuel economy.
Together, these models highlight GAC’s comprehensive electrification strategy, offering Filipino consumers a wider range of green mobility choices.
The HYPTEC HT is the brand’s flagship electric SUV and feaatures dual-stage electric gullwing doors.
Mr. Wang Shunsheng, Senior Vice President of GAC International; President of GAC International Asia-Pacific Regional Center: “This is a landmark moment for GAC in the Philippines. We are introducing world-class electric vehicles that combine advanced technology, practical features, and outstanding safety, tailored to Filipino lifestyles. As EV adoption continues to grow, our goal is to ensure that quality, performance, and accessibility go hand in hand.”
Driving Localization through “ONE GAC 2.0”
GAC’s expansion in the Philippines is guided by its “ONE GAC 2.0” global strategy, a blueprint for sustainable growth through localized operations. Since entering the Philippine market in 2018, GAC has built a nationwide network of over 30 dealerships and service centers and introduced a full lineup of globally tested sedans, SUVs, and MPVs.
In 2024, GAC achieved a 65% year-on-year sales increase in the Philippines, positioning it among the top Chinese car brands in the country. This momentum reflects Filipino consumers’ growing confidence in GAC’s product quality and aftersales support.
Mr. Calvin Cheng,General Manager of GAC INTERNATIONAL PHILIPPINES: “Our localization strategy has been the cornerstone of our growth. We are not just launching new models. We are also building long-term partnerships, creating jobs, and investing in the Philippine EV ecosystem. We see the Philippines as a key market in GAC’s Southeast Asia roadmap.”
Exclusive Launch Privilege Package for New Buyers
To encourage EV adoption, Mr. Reginald, Chief Brand Officer of GAC International Philippines, announced the introduction of an Exclusive Launch Privilege Package available to customers who purchase any of the newly launched models — AION V or HYPTEC HT. For only ₱999, buyers receive over ₱99,999 worth of additional benefits, including:
7kW wall-mounted home charger
Portable charger
Vehicle tint, car cover, and floor mats
Charging credits
Three-year LTO registration
Three-year TPL insurance
One-year preventive maintenance
₱10,000 cash discount
This package underscores GAC’s commitment to making EV ownership practical, convenient, and affordable for first-time buyers.
A Global Vision with Local Action
GAC’s participation at PEVS 2025 reinforces its Three Pillars of Leadership in the global EV industry:
Quality Leadership: GAC’s world-class manufacturing and quality control systems ensure durability, safety, and peace of mind.
Technology Leadership: Backed by a global R&D network across China, Italy, and the U.S., GAC is pioneering intelligent driving, energy efficiency, and smart cockpit systems.
Ecosystem Leadership: Through low-carbon supply chains and strategic collaborations, GAC supports sustainable development both locally and globally.
Looking ahead, GAC aims to deepen its footprint in the Philippines through enhanced localization, advanced technological partnerships, and a robust EV ecosystem that contributes to Southeast Asia’s climate goals.
“We are not just introducing vehicles but also creating an electric future that is inclusive, sustainable, and distinctly Filipino,” said Mr. Cheng. “Our journey is just beginning.”
