HOKA®, a division of Deckers Brands (NYSE: DECK), proudly announces its latest collaboration with HAVEN, a Canadian-based technical apparel label known for its elevated utility design and commitment to functional innovation. Together, the two brands unveil a bold reinterpretation of the Stinson EVO. This is the first time the silhouette features GORE-TEX®, marking a milestone moment that blends performance and lifestyle, in a new and exciting way.
“We wanted to create something that lives naturally between the outdoors and the city,” says Arthur Chmielewski, HAVEN Co-Founder and Creative Director. “We set out to create a design that reflects our lifestyle and environment, refined yet rooted in technical capability and craftsmanship. It performs in the toughest conditions while remaining elevated and versatile in any setting”.
The HAVEN x HOKA Stinson EVO GTX stays true to HAVEN’s modern utilitarian approach, featuring clean lines, tonal color palettes, and a mix of premium technical materials. Nubuck and suede textures are paired with durable ripstop, bonded overlays, and a waterproof yet breathable GORE-TEX® membrane. HOKA’s signature cushioning and Zero Gravity midsole with Adaptive Tuning offer lightweight comfort and stability for both daily wear and outdoor movement.
“Collaborating with the HAVEN has been a true masterclass in fusing contemporary craftsmanship & technical innovation,” says Thomas Cykana, Senior Director of Global Collaborations at HOKA. “The team’s uncompromising vision & inimitable taste is undeniable. This project reflects our shared obsession of intentional objects & refined design rooted in modern application.”
The result is a product that goes beyond performance. The Stinson EVO GTX offers a design-forward solution for cold, wet, and unpredictable conditions. It was created with commuters, travelers, and everyday explorers in mind, people who value comfort and durability without compromising style.
The collection will be available globally at HOKA.com on October 24. Retails at P 14,495.00.
Bonifacio High Street just scored a major win for shoe lovers, ABC-MART Grand Stage has officially opened its doors, marking the brand’s grand arrival in the Philippines. Spanning two floors and 750 square meters, this flagship store is every sneakerhead’s dream, offering a stylish mix offootwear and accessories from top global brands.
ABC-MART Grand Stage store is located at C1, Bonifacio High Street Central, 5th Avenue corner 28th Street
The grand opening was nothing short of spectacular, blending fashion, music, and Japanese culture in a lively in-store celebration that introduced the iconic retail brand to Manila’s sneaker community.
A Grand Opening Worth Lacing Up For
To kick things off, ABC-MART went all out with an immersive celebration that showcased everything the brand stands for: high style, quality craftsmanship, and cultural flair.
Early shoppers were treated to exclusive goodie bags a fitting warm-up for the brand’s exciting debut. The festivities didn’t stop there. Guests enjoyed an energetic program featuring Taiko drummers, live DJ sets, Gachapon games, and fun in-store activities that captured the vibrant energy of Japan’s retail scene
Executives from SONAK Retail Group and ABC-MART Philippines during the ceremonial shoelace untying to mark the store opening (L-R: Koji Higashimae, Chief Executive Officer of ABC-MART SONAK Philippines, Mariana Zobel, SVP & Head of Leasing and Hospitality Group, Ayala Land Inc., Kiichiro Hattori, Senior Vice President of ABC-MART Japan, Anil Buxani, Chairman and Chief Executive Officer of SONAK Retail Group, Hon. Jomil Bryan Serna, Councilor of 2nd District of Taguig, Kabir Buxani, Incoming Chief Executive Officer and Director of SONAK Retail Group, Rajan Sakhrani, Senior Director, ABC-MART SONAK Philippines Inc.)
The symbolic “shoelace untying” ceremony, done with oversized laces stretched across the entrance, set the tone for a grand and memorable launch.
Introducing ABC-MART’s 4.0 Store Concept
“We’ve made sure to prepare a truly memorable shopping experience for customers,” shares Kabir Buxani, Director of SONAK Retail Group. “With this store, we’re introducing not only a wide selection of top footwear brands but also the spirit of Japanese service and retail innovation that has made ABC-MART Grand Stage a trusted brand. After successful expansions in Korea and Vietnam, ABC-MART Grand Stage in the Philippines represents the next chapter of the brand’s presence in Southeast Asia. From the store design to the curated selections and exclusive offerings, every detail was thoughtfully considered to create a destination that goes beyond just shopping for shoes. It’s an experience in itself just being in ABC-MART Grand Stage.”
The Manila flagship also debuts as a 4.0 store, one of the first of its kind in Southeast Asia. Koji Higashimae, Chief Executive Officer of ABC-MART SONAK Philippines, explains, “We’re very excited to finally welcome everyone to ABC-MART Grand Stage Manila, which opens as a 4.0 store, one of the first in Southeast Asia. Here, customers will find a dedicated Wellness Corner with a special running area, where both entry-level running shoes and fashionable running shoes for everyday use are available.”
Limited Editions, Exclusive Drops, and More
Sneaker fans have plenty to be excited about. The BGC store houses limited-edition collections and exclusive releases from the world’s biggest footwear brands including Nike, Adidas, Puma, ASICS, Vans, New Balance, Saucony, Salomon, Patrick, Crocs, and more.
And it’s not just about what’s on the shelves, the new ABCLUB loyalty program sweetens the deal for repeat shoppers. Members enjoy special perks such as cashback, free shipping, early access to exclusive drops, birthday discounts, and more.
Adding even more convenience, ABC-MART Philippines has launched its official online store, giving shoppers access to their favorite brands anytime, anywhere.
A Global Brand with a Local Touch
With successful stores across Japan, Korea, Taiwan, and Vietnam, ABC-MART Grand Stage has become synonymous with quality, variety, and thoughtful service. Its entry into the Philippine market signals an exciting new chapter for local sneaker culture—combining Japanese innovation with the Filipino passion for fashion and lifestyle.
Visit the Store
Step into a world of sneakers and style at ABC-MART Grand Stage, located at C1, Bonifacio High Street Central, 5th Avenue corner 28th Street, Bonifacio Global City. Whether you’re a collector chasing rare drops or a runner searching for your perfect fit, this new flagship offers something for everyone.
Global apparel retailer UNIQLO today announces the launch of the 2025 Fall/Winter issue of LifeWear magazine (Issue 13) on Friday, August 29. LifeWear magazine is a free magazine dedicated to the UNIQLO philosophy of making everyday life better and more comfortable for everyone. The theme of Issue 13 for Fall/Winter is “Revisiting Classic,” honoring traditional designs and the origins of different styles. We’ve made updates to fit and functionality in response to customer opinion. This issue takes a closer look at select items, demonstrating how these clothes embody UNIQLO’s approach to classic style.
Takahiro Kinoshita, Fast Retailing Group Senior Executive Officer and Creative Director, commented:
“While compiling these articles, I was reminded of something the designer Daiki Suzuki told me once. ‘It’s crucial for UNIQLO to position itself as a reliable source for everyday essentials.’ This resonates with ‘Classic doesn’t get old,’ strong words of advice from Lara, a German influencer profiled in these pages. The new issue of LifeWear magazine speaks to something behind both of these ideas—good classic clothes are always in style.“
Overview of LifeWear magazine Issue 13 2025 (Fall/Winter)
Magazine: A4 modified size, 120 pages, bilingual Japanese and English. Available free in 26 markets worldwide in 12 languages.
Introducing Cate Blanchett, dressed in the new collection from UNIQLO : C. We asked Cate 15 questions, including how she became a Global Brand Ambassador, and her impressions of UNIQLO.
Revisiting Classic
From essentials to new items. Here’s a tour through “Today’s Classics” from UNIQLO, covering twenty-three topics. Items photographed against an international array of backdrops, from Manchester to Paris, Gothenburg, Seoul, and Los Angeles.
Puff it Up
Soft and light and warm. Tips for how to skillfully layer items made with PUFFTECH, the functional fill from UNIQLO. Replete with a chart that maps warmth against lightness for various items, including classic down jackets.
My Standard
Collaborating with @lara_bsmnn
Boasting 730,000+ followers on social media, Lara applies her free-spirited fashion sensibility to this season’s collection, styling it her way. A seamless mix of men’s and women’s items.
Woodstock Weekend Weekends are for classic clothes and small adventures. These authentic coats and jackets are perfect for some sweet time in Woodstock, a cozy town just a few hours north of New York City.
For two decades, Yabang Pinoy has been the heartbeat of Filipino entrepreneurship, waving the flag for homegrown brands with unapologetic pride. This year, as the movement celebrates its 20th anniversary with the theme “Live Proud,” it’s bringing the Global Pinoy Alabang Fair to Alabang Town Center in Muntinlupa City. Happening on August 22-24 and October 17-19, 2025, these weekend bazaars are your chance to shop local, cheer for Pinoy creativity, and soak in a vibrant community vibe. Expect a curated showcase of fashion, art, and lifestyle goods, all crafted with 100% Filipino heart. Here’s why this fair is your next must-visit.
A Legacy of Pinoy Pride
Yabang Pinoy isn’t just a bazaar, it’s a movement. For 20 years, it’s championed the idea that shopping local isn’t just a transaction; it’s a lifestyle. “We continuously encourage Filipinos to shop proudly and make it a daily habit,” says the Yabang Pinoy team. From handmade accessories to innovative lifestyle products, the fair is a love letter to Filipino ingenuity, connecting shoppers with brands that tell stories of tradition, innovation, and grit. This anniversary edition at Alabang Town Center is set to be bigger and bolder, blending the charm of longtime favorites with the buzz of emerging names ready to shine. Whether you’re a loyal fan or a first-timer, the fair promises a fresh, exciting lineup that screams Pinoy pride.
What’s in Store at the Fair?
The Global Pinoy Alabang Fair is a treasure trove of fashion, art, and lifestyle products that reflect the soul of the Philippines. From handwoven bags to statement jewelry, eco-friendly home goods to quirky artworks, every item is a testament to local talent. Shoppers can hunt for unique finds from established brands they’ve followed for years, while discovering new players shaking up the scene. “It’s a space full of stories of innovation, tradition, and community that comes alive,” the organizers share. Whether you’re refreshing your wardrobe or scouting for gifts, this fair has something for everyone.
Why Alabang Town Center?
Alabang Town Center, a Southie favorite, sets the perfect stage for this celebration. Its open, welcoming vibe makes it easy to wander, shop, and soak in the festive energy. With two weekend dates August 22-24 and October 17-19, you’ve got plenty of chances to swing by. The Friday-to-Sunday schedule means you can make it a weekend ritual, whether you’re a local or just passing through Muntinlupa. Pro tip: Come early to beat the crowds and snag the best picks. With free entry and a family-friendly setup, it’s an ideal outing for friends, couples, or even solo adventurers looking to connect with the Pinoy spirit.
More Than Just Shopping
The Global Pinoy Alabang Fair isn’t just about filling your tote bag, it’s about joining a movement. Every purchase supports local entrepreneurs who pour their hearts into their craft. It’s a chance to meet the makers, hear their stories, and feel the pulse of a community that thrives on creativity. “Shoppers can expect not only a diverse range of local finds that they love and follow throughout the years but also newfound emerging brands that are ready to conquer the Pinoy marketplace,” the team notes. From sustainable fashion to artisanal goods, every stall is a step toward empowering Filipino businesses.
How to Stay in the Loop
Follow Yabang Pinoy on their Facebook Page or Instagramfor the latest updates on vendors, schedules, and surprises. Got questions? Reach out via email at globalpinoy2025@gmail.com or call 0906-2353722. The fair’s organizers are ready to help you make the most of this Pinoy-proud experience.
Big thanks to Yabang Pinoy’s media partners for spreading the word: Manila Bulletin, Tempo, Discover MNL, WhenInManila.com, Village Pipol, ClickTheCity.com, ABS-CBN News Channel, LionhearTV, Inquirer.net, Be an Inquirer, POP!, Bandera, and CDN Digital. Special love goes to Silk Events and Alabang Town Center for making this milestone event possible.
Join the #SupportLocal Revolution
The Global Pinoy Alabang Fair is more than a market, it’s a celebration of who we are as Filipinos. It’s about showing up, shopping with purpose, and cheering for the dreamers and doers who make our culture shine. Mark your calendars for August 22-24 and October 17-19, 2025, and head to Alabang Town Center for a weekend of discovery, connection, and pride. So, grab your reusable tote, bring your besties, and come shop proudly. Let’s make this 20th anniversary a moment to remember, Pinoy style.
Filipinos are no strangers to Japanese culture. Whether it’s slurping ramen, binge-watching anime, or hunting for the latest streetwear trends, Japan’s influence is everywhere. And now, one of Japan’s biggest footwear giants is bringing its sneaker game to Manila. Say hello to ABC-MART, the country’s go-to shoe haven in Tokyo and Osaka, now set to open its first stores in the Philippines.
Renders of the first ABC-MART Grand Stage store
If you’ve ever traveled to Japan and found yourself wandering into an ABC-MART store for kicks you couldn’t find anywhere else, you’ll be thrilled to know that soon, you won’t need a passport to get the same experience. Get ready for a shopping experience that’s about to level up your style!
Sneaker Haven Coming Soon to BGC
Through a new joint venture between SONAK Retail Group and ABC-MART, shoppers can look forward to a new retail destination that puts top global sneaker brands all under one stylish roof.
Opening in Fall 2025, the ABC-MART Grand Stage and ABC-MART Standard stores will debut at Bonifacio Global City (BGC) and they’re going big.
The Grand Stage concept is ABC-MART’s premium retail experience. Think elevated interiors, exclusive releases, and a carefully curated lineup of high-end sneakers and streetwear.
Meanwhile, the ABC-MARTStandard store offers a wide selection of lifestyle and casual shoes for every kind of shopper, making it easier for everyone to step up their shoe game.
What to Expect at ABC-MART Grand Stage BGC
As the ultimate destination for style and selection, ABC-MART Grand Stage in BGC will span over 750 square meters across two floors and will offer a wide, meticulously curated collection, including limited-edition releases from leading brands: Nike, Adidas, ASICS, Puma, New Balance, Skechers, Timberland, Vans, Crocs, Salomon, and many more.
It’s designed to be the ultimate one-stop shop for style-savvy shoppers, casual collectors, and streetwear enthusiasts.
From L-R: Koji Higashimae, Chief Executive Officer of ABC-MART SONAK Philippines, Kiichiro Hattori, Senior Vice President of ABC-MART Japan, Anil Buxani, Chief Executive Officer of SONAK Retail Group, Kabir Buxani, Incoming Chief Executive Officer and Director of SONAK Retail Group
“Filipinos’ affinity for streetwear fashion makes this the perfect time for the much-loved ABC-MART to usher in a new era of retail excitement here in the country. We’re particularly thrilled about this partnership, building on the recent success of ABC-MART in Vietnam,” stated Mr. Anil Buxani, Chief Executive Officer of SONAK Retail Group. “This collaboration marks a pivotal moment in SONAK Retail Group’s mission to deliver unparalleled shopping experiences in the country.”
Mr. Kiichiro Hattori, Vice President of ABC-MART, further shared, “Our entry into the Philippines is part of our strategic expansion plan in Southeast Asia. It’s a large and dynamic market for ABC-MART, and we believe that our collaboration with SONAK Retail Group will deliver outstanding outcomes. We’re eager to bring the distinct retail experience and curated brand assortment to the style-conscious Filipino shopper.”
Follow for Updates and Sneaker Drops
Whether you’re hunting for exclusive sneaker releases or just want to be first in line when the store opens, stay in the loop by following their official accounts:
Beyond the flagship store in BGC, both ABC-MART Grand Stage and ABC-MART Standard have plans to expand across the country throughout 2025 and beyond, bringing more global style and footwear innovation to Filipinos wherever they are.
Whether you’re a longtime sneaker collector or just looking for your next favorite pair, ABC-MART is set to be your new go-to. Keep an eye out, your dream kicks might just be stepping into the city soon.
Are you looking around your home, thinking it’s time for a glow-up? Maybe your sofa’s starting to look a little too plain, or your dining room could use some stylish new tableware. Maybe the bedroom needs a new lamp for a warmer ambience, or just a few accessories to make it feel new again. Well, get ready to turn those home dreams into reality because Robinsons Department Store is here to save the day (and your budget) with their The Great Home Sale from July 1 to 31, 2025.
Robinsons Department Store’s The Great Home Sale features item discounts up to 70% off in all branches nationwide and online stores to help you upgrade any room in your home. It can be your living and dining areas, where you usually host guests; your bedroom to help you relax more; your home office to make it feel cozy while taking meetings and helping your kids study, and so much more.
The goal is to feel at home in your space. Robinsons Department Store’s wide range of furnishing pieces will allow you to get creative with your interiors. You can also find organizing solutions for all your keepsakes and knickknacks to transform how you live and move around your home—with comfort and ease, and a touch of personal flair!
Save more while sprucing up your home
The cool part is you can enjoy exclusive ThursDeals! offers, where you get P200 off when you shop for a minimum of P2,500 from the home section. You can also join the Home Makeover Raffle Promo, where you get the chance to win a shopping spree of up to P100,000 or win an appliance bundle. You instantly earn one raffle entry for every P3,500 purchase of home items.
If you have a credit card, you can enjoy Robinsons Department Store’s Shop Now Pay Later promo. Get 0% interest on 3-month and 6-month installment payments using any major credit cards. For Metrobank credit cardholders, you can get up to P500 cashback when you shop for a minimum of P3,000 for straight transactions using your card.
There’s something for everyone in Robinsons Department Store’s The Great Home Sale. Make your home goals come true without breaking the bank, and snag the best deals on home items from July 1 to 31, 2025.Don’t know where to start on your shopping spree? You can visit the nearest Robinsons Department Store or check out the online catalogue to see the collections available that you can snag for your home. For more updates and information, follow Robinsons Department Store on Facebook and Instagram.
HOKA®, a division of Deckers Brands (NYSE: DECK), is proud to announce its latest collaboration with StudioPROBA, the vibrant multidisciplinary design studio led by artist, Alex Proba. This collaboration brings art to movement, reimagining a selection of HOKA’s iconic silhouettes through StudioPROBA’s joyful, sculptural lens.
Known for her vibrant exploration of color, pattern, and sensory emotion, Proba has brought her joyful aesthetic to everything from murals and sculpture to textiles, furniture, and digital media. Since founding StudioPROBA in 2013, she has earned global recognition for her playful, immersive designs that transform everyday objects into art. This collaboration with HOKA applies that same ethos to movement, merging form and function through a limited-edition range of expressive footwear.
Rooted in a shared ethos of bold creativity, optimism, and self-expression, the collection celebrates spring’s spirit of renewal. Guided by the concept of the “Energy of Joy,” the designs are inspired by organic movement, emotional connection, and the dynamic relationship between people and nature.
“This collection is a celebration of joy, movement, and color. I wanted each pair to feel like a little burst of happiness on your feet, like you’re walking through a dreamscape inspired by nature, play, and emotion,” says Alex Proba. “Everything I create is meant to be experienced, whether it’s a sculpture in a gallery, a mural on a wall, or a rug in someone’s home. In this case, it’s shoes. It’s artworks, yes, but one that’s meant to be worn, used, and lived in. I want to strip away the preciousness that often surrounds art and invite people to step into joy – literally.”
The collection includes four distinctive colorways across three HOKA silhouettes: the Speedgoat 6, Ora Primo, and Kawana Mid. Each pair acts as a wearable artwork, blending vibrant color, texture, and function to transform everyday movement into an immersive, expressive experience.
“Alex’s innate ability to fuse form and color comes to life exceptionally well within this special partnership. HOKA’s reputation for vibrant hues and exaggerated shape is on full display thanks to her expert eye,” said Thomas Cykana, Senior Director of Global Collaborations and Partnerships at HOKA. “This collection invites everyone, from athletes to art aficionados, to find joy in movement.”
The collection is available at HOKA exclusive stores in One Ayala Mall, GH Mall, SM Aura, and Ayala Malls Manila Bay.
To learn more about HOKA and stay updated on upcoming activities, follow the official accounts on Facebook (hokaphilippines), Instagram (@hoka_philippines), or join the Viber community
It’s that time of the year again! As the new school year approaches, parents across the Philippines are doing their budgets and gearing up for the annual back-to-school shopping marathon. Between finding the prescribed uniforms, picking out quality school supplies, and ensuring kids have everything they need for the school year ahead, it can get overwhelming.
This year, Robinsons Department Store (RDS) is making it easier for parents and kids to check everything off their back-to-school lists without breaking the bank with its Back to School Sale from May 16 to July 15, 2025. From crisp new uniforms and comfortable school shoes to colorful notebooks, stylish bags and sturdy backpacks, and skincare products to protect them from the sun’s UV rays, busy families can accomplish their entire shopping lists in a single trip — and save money too.
Unbeatable deals
Robinsons Department Store is offering up to 50% savings on select items across all branches nationwide. What’s more, from June 12 to 15 and 27 to 30, RDS is offering exclusive Payday Deals. The Shop Now, Pay Later promo is giving away P300 gift certificates from 12 pm to 2 pm, and P200 gift certificates for the rest of the day for a minimum of P5,000 single receipt purchase. You may also get an additional P200 GC when you shop using your Go Rewards card.
Robinsons Department Store’s bank partners are also offering families extra reasons to shop now and to spread their payments. BPI is giving away P500 gift certificates for a P6,000 minimum single-receipt purchase on a straight charge, and P13,000 single-receipt purchase on installment. RCBC is giving P400 cashback on a minimum single-receipt of P3,000 on a straight charge and P10,000 on installment. Security Bank is giving away P1,500 e-gift certificates on a minimum single-receipt purchase of P5,000 and P10,000 on installment.
Curated school collections
RDS understands how hectic back-to-school season can be for families, which is why they’ve curated a complete selection that covers every grade level and every budget, making it simple for parents to find quality items that kids will actually use and love.
From very young kids picking out their first school bag to college students looking for professional attire for internships and presentations, Robinsons has everything for smart shoppers.
The curated back-to-school selection includes trusted brands parents love alongside affordable options that don’t sacrifice durability. School uniforms from Guitar and Grizzly feature comfortable fabrics that hold up to daily wear and frequent washing, while the shoe selection from brands like Gibi and Rusty Lopez prioritizes both style and support for growing feet. The school supplies section stocks everything from basic pencils and notebooks to specialized items to ensure that students have the right tools for academic success.
Backpacks and lunch boxes come in designs that appeal to different age groups, from fun cartoon characters for younger students to stylish bags for high school and university students. The variety ensures everyone can find items that reflect their personality.
For a stylish school year ahead, teens have the RDS Lookbook for inspiration. Parents can browse the collections to help their young kids decide what they want. Browse online to create a wishlist, then visit your nearest Robinsons Department Store to try on uniforms, test backpack comfort, and make final decisions with your children’s input.
This year, instead of dreading the back-to-school shopping rush, families can approach it with confidence. Robinsons Department Store has made the entire process fun and budget-friendly.
Drop by Robinsons Department Store’s Facebook, Instagram, and TikTok accounts to get first dibs to flash sales, styling tips and exclusive promotions.
Lazada just hosted its biggest celebration of content creators yet! The Lazada Affiliate Southeast Asia Awards 2025took over the W Hotel in Bangkok on May 23 with an inspiring night full of music, recognition, and new milestones for digital entrepreneurs.
Over 20 LazAffiliate partners from the Philippines flew in for the event, joining fellow creators and affiliate marketing pros from all over the region.
Filipino Content Creators Take Center Stage
The Philippines showed up in full force, with beauty, fashion, and lifestyle creators like Toni Sia, Jaz Reyes, CK De Leon, Jax Reyes, and Ashley Sandrine Yap stealing the show. These content creators weren’t just there to mingle, they brought home some serious hardware. Toni Sia snagged the Category Champion Award for Beauty, while Ashley Sandrine Yap took the crown for Groceries. Meanwhile, Ecomobi Corporation clinched the prestigious Affiliate of the Year 2024 award, cementing their status as a powerhouse in the affiliate marketing game.
What’s the secret behind their success? Toni Sia shared some golden advice: “Be authentic with what you choose to recommend—only products you have tried, tested, and loved.” Ashley Sandrine Yap echoed the sentiment, saying, “Know your audience and stay consistent. It’s okay to start small—just keep showing up.” Their words are a reminder that authenticity and persistence are key in the fast-paced world of affiliate marketing
From Corporate to Content: A Pinoy Success Story
The event wasn’t just about awards, it was a celebration of dreams coming true. John Derick Callanta and Janine Callanta of AE Digital Marketing shared their inspiring journey, from leaving their corporate jobs to hitting their financial goals through the LazAffiliate program. Their story is proof that with the right platform, a side hustle can turn into a full-blown career. It’s the kind of tale that makes you want to grab your phone and start creating content right now.
Lazada’s Big Bet on Creators
Lazada isn’t just cheering from the sidelines, they’re doubling down on their commitment to creators with a massive US$100 million annual investment in the LazAffiliate Program. Announced at the awards, this game-changing move is set to revolutionize creator-driven commerce across Southeast Asia. The goal? To empower everyone from mega-influencers to everyday shoppers, to turn their recommendations into cash.
“We are proud to recognize creative and enterprising individuals who have built their own success as LazAffiliate partners,” said Isabela Prieto-Benitez, Head of Affiliate Marketing, Lazada Philippines. “There are so many talented and hardworking content creators across the country, and we aim to support them by providing income and growth opportunities for anyone who joins our Affiliate program.”
What’s New in the LazAffiliate Program?
Lazada’s revamped affiliate program is like a shiny new toy for creators, packed with features to make earning easier and more exciting. Here’s what’s in store:
Smoother Affiliate Channel: A user-friendly interface that makes picking products a breeze.
High-Commission Picks: A curated list of top-selling, high-earning products to help creators focus on what’s hot.
Performance Dashboard: Real-time insights into traffic, conversions, and commissions to level up your content strategy.
Custom Storefronts: Personalized digital shops where creators can showcase their favorite products.
Campaign Rewards: Special bonuses and up to 36% commissions during major sales like 6.6, 9.9, and 11.11.
These upgrades are designed to help creators of all levels, whether you’re a TikTok newbie or a seasoned vlogger, maximize your earnings and connect with your audience in a more authentic way.
Powering Up Brands and Sellers
Lazada’s not just looking out for creators, they’re also teaming up with top brands to create a win-win situation. Through partnerships, Lazada is co-investing in store vouchers and building a multi-tier creator ecosystem that boosts product visibility. This means brands only pay for actual sales, making it a cost-effective way to reach more customers. With over 70 fashion and beauty brands already on board for the upcoming 6.6 Mega Sale, affiliates can expect juicy commissions and exclusive rewards.
Why the 6.6 Mega Sale Is Your Time to Shine
Mark your calendars, because the 6.6 Mega Sale is coming, and it’s bringing big opportunities for affiliates. With commissions as high as 36% for promoting brand partners via store vouchers, plus US$100,000 in rewards for top performers, this is the perfect time to jump into the LazAffiliate program. Whether you’re sharing beauty tips or grocery hauls, every recommendation counts.
“Lazada is committed to enabling influencers and content creators across Southeast Asia to unlock new income streams and scale their impact,” said Jared Chan, Head of Regional Affiliate, Lazada Group. “With this investment, we aim to cultivate a vibrant affiliate ecosystem that not only supports entrepreneurial growth but also builds more authentic, localized connections between brands and consumers.”
How to Join the LazAffiliate Party
The best part? You don’t need a million followers to get started. Lazada’s affiliate program is open to everyone, just share, recommend, and earn. Whether you’re a beauty buff, a fashionista, or just love finding great deals, there’s a place for you in the LazAffiliate community. Ready to turn your passion into profit? Visit lzd.co/LAZAFFREGISTER to sign up and start your journey.
In a country where creativity and hustle go hand in hand, the LazAffiliate program is a game-changer. It’s not just about earning extra cash, it’s about empowering Filipinos to share their stories, connect with their audience, and build something meaningful. With Lazada’s support, Pinoy creators are proving they can compete on a global stage, one recommendation at a time.
So, whether you’re inspired by Toni Sia’s beauty tips or Ashley Sandrine Yap’s grocery picks, now’s the time to take a page from their playbook. Get out there, create, and let Lazada help you turn your passion into a paycheck. Who’s ready to make waves in the affiliate world?
Say goodbye to stressful airport commutes! The UBE Express Passenger Lounge at Robinsons Sta. Rosa is now open, giving Laguna travelers a comfy, convenient way to reach Ninoy Aquino International Airport (NAIA). Whether you’re an Overseas Filipino Worker (OFW) or just catching a flight, this lounge is your ticket to hassle-free travel.
A collaboration among Robinsons Malls, UBE Express, the Land Transportation Franchising and Regulatory Board (LTFRB), and the City of Sta. Rosa, this new facility offers a secure and relaxing waiting area for passengers heading to Ninoy Aquino International Airport (NAIA) terminals.
What’s the Lounge Like?
Located in Robinsons Sta. Rosa’s carpark, this first-ever lounge seats up to 40 passengers and runs daily from 4 a.m. to 10 p.m. Think air-conditioned comfort, free Wi-Fi, and charging stations—all designed to make waiting a breeze. Need snacks or last-minute travel gear? The mall’s shops and restaurants are right there. The lounge provides travelers easy access to shopping, dining, and other travel essentials, making it the ideal pre-flight stop for OFWs—our modern-day heroes—and other passengers.
Why rush when you can relax before your flight?
FIRST GROUP OF PASSENGERS AT THE LOUNGE. Group of Passengers poses with Sta Rosa City Mayor Arlene Arcillas, Vice Mayor Arnold Arcillas and LTFRB Region IV Director Loumer Bernabe together with Ube Express and Robinsons Malls Executives during the Official Launch at Robinsons Sta. Rosa
Direct Rides to NAIA
UBE Express offers 16 daily trips from Robinsons Sta. Rosa to NAIA Terminals 1, 2, and 3, starting at 5 a.m. Heading back? Catch one of 16 return trips from NAIA Terminal 3, beginning at 3:30 a.m. That’s 32 trips total every day! The 1-hour-15-minute ride costs just ₱300, with 20% discounts for seniors, PWDs, and students. Ride in style on spacious, low-floor buses with seats for 35 and plenty of legroom. Non-stop and stress-free—what’s not to love?
COUNTRY’S FIRST UBE EXPRESS PASSENGER LOUNGE AT ROBINSONS STA. ROSA. (L-R) UBE Express President Garrie David, Sta Rosa City Cultural Affairs Office OIC- Head Josefina B. Arcillas, Sta Rosa City Vice Mayor Arnold Arcillas, Sta Rosa City Mayor Arlene Arcillas, Ube Express Chairman Lucia Jane Lina, Ube Express Director Sylvia Lina, LTFRB Region IV Director Loumer Bernabe and Robinsons Malls VP for Operations and Marketing Joel Lumanlan at the Ribbon Cutting Ceremony of the Ube Express Passenger Lounge
The Robinsons Sta. Rosa UBE Express Passenger Lounge is a game-changer for Laguna’s workforce, especially OFWs heading abroad. But it’s also perfect for anyone traveling to NAIA for work or play. Bonus: UBE Express plans to add routes to Lucena (Quezon) and Lipa (Batangas) soon, further enhancing airport access for even more Filipinos in the region.
Travel Tips to Know
Make your journey even smoother with these quick pointers:
Book Ahead: Reserve your seat online via UBE Express’ website or app.
Arrive Early: Get to the lounge early to settle in.
Grab Essentials: Shop at Robinsons Sta. Rosa for snacks or travel must-haves.
Claim Discounts: Bring your ID if you’re eligible for 20% off.
The UBE Express Passenger Lounge at Robinsons Sta. Rosa is ready to make your NAIA trips a breeze. Affordable, comfy, and oh-so-convenient, it’s the travel upgrade you didn’t know you needed. Book your ride, swing by the lounge, and kick off your journey.
